Chadstone – Lunar New Year

ClientChadstone Shopping Centre
Avg. Engagement Rate87%
Lunar New Year at The Fashion Capital.

Chadstone Shopping Centre

Lunar New Year is a special time of the year for Chadstone – The Fashion Capital, celebrating family, friends, gift-giving and good wishes. At the end January 2020, Australia’s largest shopping centre worked with 6 leading Chinese micro influencers to raise awareness of their Chinese New Year activations in the centre.